AI Insurance Quotes

Product

Client

•

IBM Watson / GEICO

A laptop on a wooden desk displays a blue screen with the text message, "I'm going to help you find the best insurance for you, quicker than ever," next to a logo, while potted plants and a cup of tea are visible in the background, suggesting a home office setup. Rob Harrigan Design. Rob Harrigan.
A laptop on a wooden desk displays a blue screen with the text message, "I'm going to help you find the best insurance for you, quicker than ever," next to a logo, while potted plants and a cup of tea are visible in the background, suggesting a home office setup. Rob Harrigan Design. Rob Harrigan.

Insurance meets intelligence. Reimagined GEICO's obsolete quote flow with AI assistant Kate. Transparent pricing—see how each detail impacts cost. Design Thinking to personas to Hills to AI hypothesis. Extended GEICO brand into conversational UI. Work integrated into IBM's AI Facilitator Toolkit. Expert friend replacing insurance form hell.

$1.2M value deal for IBM

Role
Product Design, AI Strategy, Brand Extension

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A laptop on a wooden desk displays a blue screen with the text message, "I'm going to help you find the best insurance for you, quicker than ever," next to a logo, while potted plants and a cup of tea are visible in the background, suggesting a home office setup. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


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A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

About →

Contact →

Lab →

Articles →

Instagram →

LinkedIn →

Back to top ↑

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

About →

Contact →

Lab →

Articles →

Instagram →

LinkedIn →

Back to top ↑

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

About →

Contact →

Lab →

Articles →

Instagram →

LinkedIn →

Back to top ↑

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.