Demystifying Abstract Tech

Immersive

Client

IBM Watson

A group of people sit facing a presenter in a modern, dimly-lit room, observing large screens displaying aerial views of urban architecture and greenery, showcasing elements of urban design and innovation. Rob Harrigan Design. Rob Harrigan.
A group of people sit facing a presenter in a modern, dimly-lit room, observing large screens displaying aerial views of urban architecture and greenery, showcasing elements of urban design and innovation. Rob Harrigan Design. Rob Harrigan.

AI made tangible. Immersive experience program for client executives. 290º spaces. 40-foot interactive walls. Real-world AI prototypes. Complete program from physical branding to lobby experiences. Immersive surfaces visualized AI at scale—functional demonstrations over theoretical presentations. Making the abstract concrete. Executive "aha moments" with design & data.

Role
Experience Design, Creative Direction, Product Design

Back

Back

Back

A group of people sit facing a presenter in a modern, dimly-lit room, observing large screens displaying aerial views of urban architecture and greenery, showcasing elements of urban design and innovation. Rob Harrigan Design. Rob Harrigan.

©

2025

©

2025

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.