Making Meta Support Human

Product

Client

Facebook / Meta

A laptop displaying the text "Advertiser Support" on a bright blue screen, adorned with abstract orange and yellow shapes and white arrows, exemplifies a creative Rob Harrigan design.
A laptop displaying the text "Advertiser Support" on a bright blue screen, adorned with abstract orange and yellow shapes and white arrows, exemplifies a creative Rob Harrigan design.

Triage isn't support. Audited Meta's broken advertiser ecosystem. Flow diagrams. User personas. Journey mapping across touchpoints. 130-page report documenting fragmented experience affecting millions. Visual storytelling made complex technical processes clear—executive comprehension through craft. Strategic recommendations for platform unification. Measurement frameworks. Content standards. Design as translation.

Role
Design Research, Visual Design, Design Strategy

Back

Back

Back

A laptop displaying the text "Advertiser Support" on a bright blue screen, adorned with abstract orange and yellow shapes and white arrows, exemplifies a creative Rob Harrigan design.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.

©

2025

Rob Harrigan, Rob Harrigan Design, HarriganWorks.
All Rights Reserved.

All client work © respective client. 


Making > talking.

A black circular button displays the text "ICE belongs in cocktails, not in the USA" in bold white letters. Rob Harrigan Design. Rob Harrigan.
A round pin with the "Love & Resist" slogan features the inclusive pride flag design, showcasing vibrant colors and incorporating varied stripes to represent LGBTQ+ diversity and unity. Rob Harrigan Design. Rob Harrigan.